Purple Swan

MOther's Day Sale


Purple Swan has always been a lifestyle brand. It’s a collection of natural products I craft and that’s what makes me happy and I hope you love them as much as I love creating them.
Rita Jivani
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The story of Purple Swan is made up of pure grit and determination and a passion to create a brand that is in synergy with mother earth. The founder behind this brand is Rita Jivani whose drive and passion for natural skincare made her explore new formula's that are gentle on the body and skin and are also free from carcinogenic chemicals.

Every formulation she creates is keeping in mind the impact on skin. She uses highly active, plant-based ingredients that take the pure living energy of plants and feed the skin, supplying it with all the vital nutrients it needs to thrive.
Her passion for Natural Organic Vegan and Cruelty Free skin care motivated her to take the next step where she graduated as a certified Skin Care Formulator from the award winning school Formula Botanica UK.
Her highest selling formulation The Fairy Queen Face Elixir Serum is the brands signature product which combines benefits of cold pressed oils & essential oils mixed to perfection to give unique benefits to the face .

The Purple Swan product range varies from formula’s and creams for subtle treatment of dry and dehydrated skin to conditioning products for hair and problems related to the scalp.
All Purple Swan products are carefully formulated and handcrafted with love ❤

All Skin Types

Our skin needs change depending on the day, year and where in the world you are. So listen to your skin. There is nothing like all skin types. Every skin react’s differently.

Pure Organic

We use all ingredients that are approved by natural and organic society. We avoid SLS, Alcohol, Artificial Fragrances, Parabens and Phthalates.

Cruelty free & Paraben free

All are products are tested on humans and not on animals. Parabens are harmful chemicals used in products to last longer. We use natural and organic preservatives which also makes the product safe to use.


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